Ashlee Erlinger of Love Lead Inspire smiles while wearing a blue eyelet dress.

Business Coach for Wedding Professionals

Wedding Industry Business Coach, Educator & Speaker

Ashlee Erlinger is an award-winning wedding expert helping wedding business owners make more money doing what they love.

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Services

Business Coaching + Mentorship

One-on-One Coaching

$125 per hour

Chat one-one with Ashlee to discuss business questions, challenges, directions etc. Coaching is intended as needed on a short-term basis.

Sessions are based on an hourly rate over the phone.

To register, email info@ashleeerlinger.com

Mentorship

$100 per hour

Mentoring is a long-term coaching relationship with Ashlee where we look at where you are + where you want to be, + how we will get you there. Mentorships can be weekly, bi-monthly or monthly + provide on-going support. Mentorship packages start with 6 one-hour phone sessions + must be used within 8 months from initial session.

To register, email info@ashleeerlinger.com

Education

Wedding Planning 101: A Pajama Party

$200

Are you considering a career in wedding planning? Come learn the ups + downs, the ins + outs + all the magical (+ not so magical) moments of being a wedding planner!

This class is for you if you want to:

-Know what it takes to get started

-Get experience & build a portfolio

-Expand your schooling or industry knowledge

-You aren’t sure you want to work for someone else or start your own business

2022 Dates TBA

6-9 pm - VIRTUAL

To register, email info@ashleeerlinger.com

Wedding Planning 202- in person learning

$250

This is the second installment of Ashlee's wedding planning course! This class is for you if you've taken Wedding Planning 101, have a wedding planning biz or have been in the industry + want to elevate your services.

- Tips + tricks of building the ultimate wedding day timeline

- The basics of event management AKA the Day Of Wedding Coordinator

- How to improve communication with clients + vendors

- Dabble in design skills

- And more magic

2022 Dates TBA

To register, email info@ashleeerlinger.com

Wedding Planning two.oh - a virtual learning experience

$200

We are talking vendor relations, building realistic timelines, most common mistakes planners make, building a team, how to charge, deciding what services to offer, identifying your ideal client, + live Q+A!

This is a virtual course that will be recorded so you can tune in later.

2022 Dates TBA

6-9pm

To register, email info@ashleeerlinger.com

Education

Wedding Planning 101 - in person learning

$250

Are you considering a career in wedding planning? Come learn the ups + downs, the ins + outs + all the magical (+ not so magical) moments of being a wedding planner!

This class is for you if you want to:

-Know what it takes to get started

-Get experience & build a portfolio

-Expand your schooling or industry knowledge

-You aren’t sure you want to work for someone else or start your own business

2022 Dates TBA

To register, email info@ashleeerlinger.com

What They Are Saying

Lindsey Stockhede of Deliciously Ordinary

I first met Ashlee through a styled shoot I was asked to participate in several years ago. At that point my wedding design business was in its infancy + I was still figuring out the exact direction I wanted to take. Ashlee + I became fast friends, as I imagine happens with most she encounters. After that first shoot Ashlee, also became a huge mentor for me, always available to provide insight + advice specific to the industry. She provided invaluable assistance when I was developing my client contracts + figuring out the processes to help my business run smoothly. She is always there with love + support but also solid, experience based feedback. She has referred several brides my way + we have since collaborated on additional shoots. Ashlee is a wedding guru as well as a valued confidante + friend.

Misty Willinger of Misty Willinger Events

Lindsey Stockhede of Deliciously Ordinary

I’ve known Ashlee + had the privilege of working with her on + off for the past 4 years. She’s been an industry leader + a great mentor + friend to me over the years! Just recently I launched my own wedding planning business + Ashlee was 100% supportive! She continues to take time to coach + mentor me through starting up + running a successful business. She’s knowledgeable, honest, sincere, FUN + a great resource to have in my corner! I’d highly recommend reaching out to Ashlee if you are considering joining the wedding industry + finding success!

Lauren Ponder of With Love Events

Lindsey Stockhede of Deliciously Ordinary

Lauren Ponder of With Love Events

I reached out to Ashlee when I decided to seriously pursue a new career. Ashlee’s overwhelming support made me feel brave to try something new. She is a genuine listener + rifts effortlessly on my beginning vision. She asks me the right questions to help me find my footing to take big steps towards my dreams. Ashlee has been a huge influencer + mentor for me + my new business.

Thanks again for all your love + support. You are an amazing person!

Tara W. - class attendee

Lexie P. - class attendee

Lauren Ponder of With Love Events

The Wedding Planning 101 class was fabulous! Ashlee has a vault of knowledge + she is incredibly passionate about the industry. The class covered a lot of information that was delivered in concise chunks that are easy to absorb + the structure was clear, logical, + effective. Just like wedding planning should be. Ashlee’s passion truly connected + inspired me + I can’t speak highly enough of this course.

Lexie P. - class attendee

Just wanted to let you know how much I enjoyed everything about the class! It was so eye-opening to see how SSD got started + your experiences that led to start your company. It was so motivational for me! Thank you very much!!

Jenny B. - class attendee

Lexie P. - class attendee

Thank you SO much to you + the other SSD girls at the class last night! It was fun, inspiring, + I feel like I learned a lot + left with some amazing resources!

Mariah T. - class attendee

Lejla Grbic of Grbic Restaurant + Private Events Space

As a future DIY bride, + someone who wanted to go into event planning, Ashlee was the one person I stalked. She was a walking Pinterest board combined with a fairy godmother. When I heard that she was offering a Wedding Planning 101 Class- I jumped at the opportunity. Cherry on top was that I got engaged after signing up for the course, so it ended up working out perfect. Her class was fun, interesting, + informative. I left excited and inspired to get started. Her knowledge helped me through wedding planning, as well as giving me a direction with event planning. Ashlee is the best in the biz, + her intel is priceless!

Lejla Grbic of Grbic Restaurant + Private Events Space

About 2 years ago my husband asked if I would run the family events. When I first started, I had no knowledge of the wedding industry. I researched + found Ashlee. Ashlee is hands down the best decision I could have made!!! From our first meeting to the last, Ashlee showed up, she was all in it with me. She was so knowledgeable about the industry, supportive, encouraging + always willing to go the extra mile. She has truly helped me so much with coaching + guiding me with marketing, pricing, social media + so much more that goes into owning a wedding/events business. On top of being the best in the business, she is the sweetest person you will ever meet. You cannot go wrong with choosing her as your coach! Plus you will have a friend in the industry for life!!

About me

Hello! I'm Ashlee Erlinger!

A little about how we got here! I joined the event industry in 2004 + never looked back. I got bit by the entrepreneurial bug early on since my parents both owned businesses. So after learning the wedding ropes, I launched Signed Sealed Delivered Events with the intent to provide couples + their families a joyful planning experience throughout the engagement.

SSD Event’s Addicted to Love brand complete with heart-shaped sunnies, has become well recognized throughout the St. Louis metropolitan area to couples, their families, + industry vendors alike which makes my heart swell bigger than the Grinch’s.

I’m super proud that our hopelessly devoted wedding planning team has brought home some serious accolades starting with Rookie of the Year. We’ve subsequently been the two time winner of Rockstar of the Year, the seven time winner of Wedding Planner of the Year, + most recently, I won the Mentor of the Year.

If that wasn’t humbling enough, SSD Events has been featured in several blogs + publications. These include The Knot, St. Louis Bride, St. Louis Best Bridal, Westchester Bride, Bespoke Bride, Inspired Bride, Perfect Wedding Guide, The Planner’s Lounge, Aisle Planner, Vow to Be Chic, Love Inc. + The Voyage STL. I’ve also been featured in the following podcast interviews: The St. Louis Wedding Podcast, the Perfect Wedding Guide Podcast + The Wedding Report Podcast.

I’m a huge believer in team work makes the dream work + community over competition! I’m a member of the Off White Wedding Collective + the St. Louis Wedding Planner Collaborative.

While creating “happily ever afters” was my first passion, helping others live their dreams became a close second! I find joy in educating aspiring planners + cheering on fellow business owners. After so many years of doing it for fun, I bought the domain and HOORAY! Love Lead Inspire was born!

On a personal note, I live in my hometown of Belleville, IL with my love connection Jason, our baby Gunnar + furbaby Holly.

In my off time, when I’m not soaking up baby snuggles (of both the human + fur kind), I strive for domestic goddess status by baking heart shaped desserts (always with sprinkles), growing plants, crafting homemade valentines, + expressing a never ending home decor obsession. I start my days with a cup of ambition (or 2) + can most definitely be caught singing boy bands with my team.